70s makeup that are still relevant are Classic Cut Crease, Colorful Eyeshadows, False Eyelashes and more. Eyes take center stage and lips are kept soft and nude.
The hippie chic makeup and the bohemian styles that echoed through has been appreciated by makeup artist even today. The emphasis on natural beauty, minimalism, and a connection to nature aligns are the highlighted features of the 70s trend.
1. Disco Glitter
The most notable makeup spectrum of the 70s is the dance floor which is evident by the heavy use of glitter, metallics, and shimmery shadows. There is no such thing as too much when it comes to disco glam.
Obviously, the eyes were the focal point of this make which was adorned with vibrant hues and layers of glitter to create a mesmerizing, disco ball-like effect. The effect was further amplified by the heavy mascara and dramatic false lashes.
2. Classic Cut Crease
The Classic Cut Crease is an iconic and daring style that defines the glamorous aesthetic of the 70s. The most prominent feature of this style includes a sharply defined crease line on the eyelid.
This effect was achieved through a combination of contrasting eyeshadow shades mostly earthly tones like browns and deep oranges. The result was a dramatic and captivating look that accentuated the eyes.
Distinctive Features:
- Sharp Edges
- Neutral Tones
- Defined Crease Line
- Matte Finishes
- Bold Eyeliner
3. Colorful Eyeshadows
The addition of colorful eyeshadows to the overall makeup results in a vibrant explosion of hues and creativity. This style of the ages is characterized by bold, bright colors and unconventional combinations.
The most popular colors include electric blues, vivid greens, and vibrant oranges that adorn eyelids and often extend beyond the crease for a dramatic effect. The trend celebrated individuality and self-expression mirroring the societal shifts of the time.
4. Dramatic Winged Eyeliner
The bold winged eyeliner of the '70s captured the era's fearless vibe and became a defining statement. Long, sweeping lines extending from the outer corners gave this style its signature edge.
To nail this look, opt for a gel or liquid liner to craft precise, dramatic wings. Pair it with vivid eyeshadow shades for a captivating contrast that highlights the eyes.
Highlighted features:
- Use of bold and graphic shapes
- Double Wings
- Vibrant Colors
- Glitter and Glam
- Soft and Smudged Edges
- Extended Cat Eyes
5. False Eyelashes
Bold beauty defined the 1970s, with false eyelashes stealing the spotlight in makeup trends. Their dramatic length and eye-catching appeal made them an essential for creating standout looks.
To achieve this style, apply thick, extended lashes to both the top and bottom lash lines. Pair them with vivid eyeshadows and sharp eyeliner for a show-stopping, glamorous finish.
6. Rosy Cheeks
The Rosy Cheeks makeup trend is a celebration of youthful radiance which is characterized by vibrant and flushed cheeks. This style was introduced to emulate the natural and healthy glow of the skin.
The most distinctive feature of this makeup is the use of bold, rosy blush which is applied generously on the apples of the cheeks extending from the temples. Today, this trend symbolizes vitality and a carefree spirit.
7. Flower Power
The Flower Power makeup trend celebrated the lively energy of the '70s with daring colors like hot pink and electric blue.
It perfectly captured the era’s bohemian charm and encouraged playful self-expression.
To achieve this look, begin with a luminous foundation and layer bright eyeshadow across the lids.
Finish with plenty of mascara to make the eyes pop.Embrace the flower child vibe with a touch of blush and keep the lips understated.
Distinctive Features:
- Bold Blossoms
- Peaceful Pastels
- Floral Forehead Art
- Daisy Chain Headbands
- Rainbow Cheeks
- Hippie Hair Wreaths
8. Soft Pink Lips
The Soft Pink Lips makeup from 70s is characterized by a delicate and natural aesthetic that was attained by muted, pastel pink lip shades. This subtle addition conveyed a romantic allure and emphasized softness and femininity.
This vintage charm can be achieved by opting for sheer lipsticks or lip glosses in soft pink hues that create a seamless transition between the lip color and the skin. As a result, you get a dreamy and ethereal pout.
9. Faux Sun Kissed Skin
The Faux Sun-Kissed Skin is an iconic 70s makeup notable for the inclusion of a warm and golden glow that embraced a natural and healthy radiance.
The use of bronze complexion was reminiscent of a day spent under the sun. This makeup look leans into a relaxed, beachy charm by focusing on a sunlit glow.
Sweep bronzing powder or apply self-tanner across the cheekbones, nose, and forehead for a radiant finish that channels the carefree energy of the time.
10. Feathered Brows
The Feathered Brows makeup trend emerged as a defining trait of the 70s style makeup characterized by natural, softly arched eyebrows that resembled delicate feathers. The goal was to achieve a more relaxed and organic look.
A feathery texture with individual hairs is carefully brushed upwards and outwards embracing a less structured approach to beauty. Brow pencils are used sparingly to fill in sparse areas while a spoolie brush helps to achieve the feathered effect.
11. Blue Eyeliner
The 70s makeup with the inclusion of Blue Eyeliner is a vibrant and bold expression of individuality which includes an exaggerated winged line extending beyond the outer corners of the eyes.
The vivid shades of blue adorn eyelids with a striking pop of color.
Bold electric blue shades were a hallmark of the adventurous and playful spirit of the '70s.
To bring this look to life, begin with a soft, neutral eyeshadow base, then draw attention by lining your upper lash line with a striking blue eyeliner.
12. Coral Blush
Coral Blush makeup brings a soft, sunlit warmth to the face, focusing on peachy-pink tones for the cheeks. What sets this style apart is the delicate shimmer that highlights the cheekbones, adding a radiant touch.
This delicate application aims to obtain a healthy and outdoorsy complexion and mimic the flush that comes after a day in the sun. This was further paired with minimal eye makeup and glossy lips.
Notable Features:
- Soft Rosy Hues
- Sun-Kissed Glow
- Matte Finish
- Peachy Undertones
- Blended Contouring
- Layered Application
13. Bold Lip Colors
The Bold Lip Colors makeup is an iconic expression of confidence and individuality set apart by the use of vibrant hues such as deep reds, rich purples and electric pinks. The high-gloss finishes emphasize the boldness of the chosen color.
To achieve this look, one has to start with a well-moisturized lip and a lip liner to define the shape. Thereafter, fill in the lips with a saturated and bold color of your choice while opting for a glossy finish.
14. Glitter Tears
The Glitter Tears makeup is a dazzling expression of disco-era glamour which is set apart by the shimmering and iridescent tears delicately applied beneath the eyes.
This technique added a touch of ethereal mystique to the vibrant nightlife of the 70s era.
The tears are often crafted with metallic and holographic glitters which reflect the pulsating lights of disco balls.
To attain this style, apply a clear or colorful base on the eyelids and place glitters in tear-like patterns using a fine brush with precision.
15. Hippie Chic
70s was all about embracing a natural and carefree aesthetic that mirrored the free-spirited vibe of that time. The most notable features are a sun-kissed glow, minimal foundation, and an emphasis on expressive eyes.
70s outfits that complement these bright makeups include flared trousers, bright patterns and psychedelic prints. Opt for earth-toned eyeshadows with a shimmer to pull off this Hippie Chic appearance and let your style shine with a touch of uniqueness.
How to Nail the Iconic '70s Makeup Look
• Start with a luminous foundation to achieve the radiant, sun-kissed glow that defined the decade. Opt for a shade slightly darker than your natural tone for added warmth.
• Experiment with bold eyeshadows in earthy shades like bronze, burnt orange, or gold. A cut crease adds drama and enhances the eyes beautifully.
• For brows, go for a natural, full look by filling in sparse spots with a pencil or powder.
• Add a pop of warmth to your cheeks with a peachy or terracotta blush, blending it softly for a healthy glow.
• When it comes to lips, stick to earthy hues like nude, brown, or deep red for a chic finish.
• Style your hair in loose, voluminous waves or curls to complete the look.
• Channel the free-spirited energy of the '70s and have fun experimenting with bold, bohemian makeup styles!